Madison Avenue Eau de Parfum

Bond No. 9 Madison Avenue Eau De Parfum. A women's fragrance that pays homage to New York's most famous boutique street.

We're calling our new shopping fragrance Madison Avenue, although, as our loyal customers know, Bond No. 9 already has a namesake Madison Avenue fragrance: Madison Soiree, loaded with gardenia and jasmine, one of our classics, designed for a night out.

The new Madison Avenue, on the other hand, is strictly for daytime.

It awakens the fashion gene; one spray and it will transport you to stylish shopping nirvana.

The fragrance itself is a fresh chypre, the kind of citrusy, woody, and musky fragrance that fashion lovers have long loved and, like all chypres, has its own haute couture signature.

For such an elegant fragrance, we've colored the Bond No. 9 superstar bottle a soft, spring-like lilac pink and adorned it, couturier-style, with a repeat of our button-shaped logo running down the front and an elegant black grosgrain ribbon around the neck.

It's a fashion shopper's dream bottle.